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case study
nude lucy fw20
overview
The Brief: Nude Lucy entrusted Only Everything to produce their 2020 AW shoot. They wanted to capture the ideal Nude Lucy getaway - laid back, casual and chic, with an adventurous twist.
How it Played Out: we assembled our crew and set out for the incredible mountains of New Zealand. From grassy mountains to winding roads that scream chilled out adventure with your best girlfriends, we sought out the most amazing locations NZ has to offer.
deliverables
End to End Project Management
Ideation
Location Shortlisting
Travel and Accomodation
Photography
Talent Negotiation and Contracts
H&MU and Styling
Creative Direction and Production